The first integrated Polish language outdoor, print and online advertising campaign, targeting the UK’s London based Polish community was launched by Kontakt Mobile last week. This is the first time a full Polish language campaign has been run on CBS Outdoor’s stock, comments Matylda Setlak, MD of All 4 Comms. The imagery used within the advertisements captures the national identity of Poland in a fresh, modern and universally appealing style. The campaign focuses on the revolutionary nature of the service, with one single low rate for all mobile and landline calls within the UK and to Poland, combined with no minimum charges or contract, free money transfer services provided by MoneyCorp and a unique rewards programme. We are very proud to be on board!

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